Here we go again. Questions that were first asked when modern technology started to develop are being raised once more. In the age of Big Data and the Internet of Things (IoT), people are being connected more than ever before, in more ways than one. But what exactly is Big Data and the IoT?
To put it simply, Big Data is a collection of large volumes of data with varying degrees of structure that can be mined for various analytics applications. On the other hand, the IoT is a concept that basically connects any device, that can be turned on and off, to the internet.
With that being said, is there product and/or service out there that encapsulates the very definition of these two terms?
Indeed there is! The picture that you see above actually shows a Smart Bin. The above Smart Bin not only allows for waste disposal, but can also act as a portable Wifi hotspot. Moreover, it can send out text alerts and emails to the smart devices of cleaners to inform them know that it is time for the bins to be cleaned. With such bins in existence, it enables for a more efficient collection of waste where companies are able to monitor which areas of a certain place are more frequented than others in other to optimise trash pick up routes. Smart Bins are indeed, a prime example of how Big Data and the IoT can be fully integrated with one another in a product.
Then again, this begs the question, as I’ve previously mentioned, that has already been asked when modern technology began to make headway. “Will the security and comfort of people be affected?”
It really all depends. While no doubt an avenue for businesses to grow, there are ultimately consequences that might follow as a result of mismanaging Big Data and the IoT.
The above picture is actually of the reception lobby of the Henn Na Hotel in Japan. The lady, and her fellow female colleague standing next to her, are actually robots that can help guests with the check in process. They are able to scan the passports of guests, assist in 4 different languages that ultimately serves to ensure a smooth experience. Again, this gives the Henn Na Hotel the ability to ultimately know where the bulk of their guests are travelling from, how they felt about their stay and as a result, tailor strategies that may conform to the filter bubble of potential guests. But alas, in early 2019, as a result of ‘annoying guests’ by waking them up for no apparent reason while sleeping, and for other practical limitations, the hotel fired over 200 of its robotic employees.
So that’s the thing. When things go south, how will businesses ensure that their reputation doesn’t hit a snag as a result of a failed business approach? The hacking of data is ever more prevalent in today’s society, with the hacking of Facebook in 2018 leaving over 50 million users having their data being exposed to others. Furthermore, knowing that there are hacking attempts are made every 39 seconds, Big Data and the IoT can potentially exacerbate this ongoing problem by giving hackers even more access to potentially private and sensitive data and information.
I am of the opinion that Big Data and the IoT can work together for the common good of better business practices and approaches, only if they can be successfully managed in sync with better and updated security policies and protocols. So in this current digital age, who will be bold and daring enough to go big? Who will take it a step further and go bigger? And who in the end, will be the biggest? Only time can tell as the age of Big Data and the IoT continues to progress at a unprecedented rate. But, enough rambling. What do you guys think? Leave a comment and tell me what are your thoughts!